Build vs Buy for Outbound Sales

Tools for SDR teams doing cold outreach

The Use Case

Tools for SDR teams doing cold outreach This is a common need for growing businesses, and you have three paths forward.

Build

Building custom outbound sales functionality gives you complete control. Budget 3-6 months and significant engineering resources. Best for companies with unique requirements.

Vibe Code

AI-assisted development can get you a working solution in 1-2 weeks. Great for teams who need customization without the full build investment.

Buy

Off-the-shelf solutions handle outbound sales well. Subscription costs are usually justified by time saved.

Calculate your costs →